There's something about seeing body parts used for marketing that makes me uneasy. Yes, I know when I see a chiropractor that they're working with my spine. The same way that when I go to the eye doctor I know he's working with my eyes. And when I go....
You get the point. It's the body. It's all connected. Which is why I don't like it when pieces are broken off. So I'm putting this out there: whoever is doing this, STOP. No more illustrations of spines on a logo. No more eye balls looking like they're pooping out of someone's head. Let's keep it all together.